Internet Marketing Austin
Advertising career?
I am interested in pursuing a career in graphic design, but mostly looking towards the advertisment areas. I am doing research for my perfered career before I start school so I have a good idea on what the hell I’m doing and if this is what I really want to do.
Some things I need to know:
1. How is the Market looking? I know internet based advertising is HUGE at the moment, but is there anything that could flip the market? Is the current state of the economy and fears of a recession effecting advertising agencies or the field in general?
2. How much does an entry level position pay?
3. What is the best way to get into the field?
4. What type of abilities would make me ‘valuable’ to a company besides being “good”, as in what are employers looking for?
5. Are there any agencies in the Austin, Texas area?
Any and all advice and help would be greatly appriciated! Thanks. =)
The advertising industry as a whole is a very competitive market.
If you haven’t done so already, get an internship. It’ll help get you contacts that you’ll need to get into the industry, and agencies look for someone with an agency internship, even if you have to take a free internship it’s worth it in the long run of your career.
For graphic design, create and continue to grow a portfolio. Create “mock” ads, label them as such. This will show employers you’re genuinely interested in the field while demonstrating your creativity.
For ad agencies any where, the first place you should go is AAF.org, you might want to join your local chapter and start networking. The meetings are a great way to meet professionals and request an informational interview with people in the position you ultimately want and ask them how they started. Most everyone in the industry will remember how hard a time they had starting out and will be willing to direct you in the right direction.
This industry is a lot about who you know when you start, look to your professionals for contacts, internships, be involved in your school’s AAF (American Advertising Federation).
The pay for starting out as a creative isn’t that great, I recall being offered a position with one the largest ad agencies in the country in New York City and being offered less than $25,000 and that was in traffic (normally a “noncreative” career entry path in advertising), most creatives start at less than that. This is only from the advertising agency perspective. There are a ton of other career opportunities out there though for graphic designers (the newspaper, magazines, etc.)
Salary.com is normally a good place to start to find industry averages for careers, talk to your counselor at school, they should be able to give you more exact figures for your area.
Internet Marketing in Austin, TX – How to Achieve Real Results
|
|
Art Heroes Review No.1 Conversation with Austin Kleon Product DescriptionAbout Art Heroes Review:Art Heroes Review features interviews with established and upcoming artists, creative professionals and experts in related fields. Go behind the scenes with guests like Austin Kleon, Hugh MacLeod, and others to see how a successful creative career feels, how they got where they are, and how they stay on track even when success turns out differently than t… |
|
|
New Retail Power and Muscle : Remarkable weapon to win the war at the point of sale, beyond clicks-and-mortar $2.45 New Retail Power & Muscle is about the future of retailing and the emergence of new approaches that go well beyond clicks and mortar. Traditional retailers (mortar) are integrating with online retailing(clicks) to create the so called “clicks-and-mortar.” However, this is only the beginning of a new era in retailing. This book not only looks at the major problems facing traditional retail… |
